Conversation to Content Method

Signature Service

Conversation to Content Method

A monthly partnership to help you create quality LinkedIn content that reflects your voice and values, without having to write anything yourself.

For more visibility online and aligned clients coming your way!

Step 1. Conversation 

Log into our Zoom room and let me guide you through my strategic questions. 

Whether you’re full of ideas and don’t know how to prioritize… or you worry you don’t have much that’s worth saying, this conversation sorts it all out.

Step 2. Anchor Piece 

Think of this as your big idea for the month. I write a longform article that breaks it down for your audience and positions you as the thought leader you are (or will be — once you have a writing partner getting your thoughts online!). 

The main goal is to use this anchor piece to base your monthly content on. But a bonus is publishing this piece on your blog or to your newsletter, setting you up for SEO and AI search visibility.

Step 3. Workshopping

We meet on Zoom once more to flow through your anchor piece together. We sharpen any points that could be more “you,” and we change specific word choices to reflect exactly how you communicate. 

By the end of this call, your anchor piece will align with your voice and values so much that no one will ever guess you didn’t write it yourself.

Step 4. LinkedIn Content*

I create eight separate smaller content pieces, rooted in the ideas from your anchor piece and formulated to get traction on LinkedIn. 

Most clients post two times a week, making this content the perfect amount for a consistent month of showing up confidently on LinkedIn. 

*There’s also an option to add graphics to our content work!

Step 5. Repeat!*

At the start of every month, we do this process again. 

In essence, your entire LinkedIn content strategy and execution is taken off your plate. All you have to do is pencil in a meeting with me and post from your account. 

*Most clients start with a trial month before committing to a multi-month contract

Start with a Trial Month

You’ll see the most benefit when you show up consistently month after month. However, I recommend starting with a trial month to see how you like the process before committing!

Investment: $750

Hear from my clients

“What makes Val unique is the way she makes you feel comfortable being you. She’s not about polishing everything to perfection, she’s about capturing authenticity. She has an incredible gift for detail while never losing sight of the bigger picture. I would work with Val again without hesitation. If you have the chance to collaborate with her, take it. She has a way of not only elevating your voice but honoring it at the same time.”
~ Isabel Draughon
Transformational Coach
“What truly sets Val apart is her remarkable talent for transforming raw experiences into beautifully written work. She possesses a gift for weaving words together with grace and eloquence, capturing the essence of my story in a way that I could never have imagined or written myself. The final piece she provided was nothing short of extraordinary, encapsulating the emotions, triumphs, and lessons of my journey in a compelling and engaging manner.”
~ Martha I. Perez
Strategic Growth & Project Consultant
“Val is this one special person who comes in to your life, a total ray of sunshine, she listens to you like you have never been listened to before. She has this immense talent for asking the greatest questions and translating my chaotic and all over the place ideas into a logical set of ideas and putting them all together to create wonderful offers. I see her as a powerful mind reader and that is why I recommend her for all your copywriting needs.”
~ Estelle Poiré
Bilingual Team Facilitator
Butterfly Copywriting

Butterfly Copywriting provides stress-free, transformative content for Christian entrepreneurs and coaches through the “Conversation to Content Method” and the “Butterfly Strategy,” helping you move from scattered ideas to a clear, confident presence online.

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