Butterfly Copywriting Services
CONVERSATION TO CONTENT METHOD
BUSINESS SPOTLIGHT
SOCIAL MEDIA IMPACT STRATEGY PLAN
The “Conversation to Content Method” creates an anchor (main) article that showcases you as the authority which will help build trust, connection, visibility, and community. This article can be repurposed in a variety of ways, such as adding it to your website, the featured section on your LinkedIn profile, your newsletter, on Substack, and as a resource to share with someone. LinkedIn posts will be leveraged from the article.
A “Business Spotlight” tells about your business, your services, and your values. It shares how you are making an impact with a “heart difference.” It’s also a way to share the origin story of your business.
A “Social Media Impact Strategy Plan” helps you determine how you want to show up on LinkedIn and how to get started.
Investment Options
IMPACT MAXIMIZER
This package provides multiple content pieces to ensure your message is consistently reaching your potential clients in different ways:
1 anchor article
8 impactful written posts
1 Business Spotlight
1 Social Media Impact Strategy Plan
“Your Social Media Impact Trifecta” Engagement Guide
“The Butterfly Strategy: Transform Online Connections into Community and Clients” ebook
Add-on: 6 branded graphics to support the content
EMPOWER ENHANCER
This package provides content pieces that allows you to share your message:
1 anchor article
8 impactful written posts
“Your Social Media Impact Trifecta” Engagement Guide
Add-on: 6 branded graphics to support the content
COMMUNITY CONNECTION
To share your message with your community, a Business Spotlight will help you connect with your people
1 specially crafted story that describes your business with heart
SOCIAL MEDIA IMPACT STRATEGY PLAN
This package includes a strategy session that creates a plan to help you:
determine who you want to connect with
how you will comment on other people’s posts
what kind of content you will share on your own LinkedIn page